I read Steve Klein's post on how he "Quit My Job For Consulting: Two Months Later" and was struck by the following section:
Become a Full-Stack Employee
We often hear the term "full-stack developer" used to describe someone who can do everything from server set up to wrangling CSS. If you're striking out on your own, you need to become a Full-Stack Employee. At the very least, you'll need to partner with someone such that the two of you combined form a Full-Stack Employee. A Full-Stack Employee is a full-stack developer that can also do marketing, usability testing, adwords and facebook ads, SEO, make sense of analytics and just has a good general sense of what the product should and shouldn't do. Scott and I together make a Full-Stack Employee, you should find your complement.
I've kept the article open in my browser for days. I'm sure I've read similar elsewhere about having or sharing a rounded skill set. My personal belief is that digital project managers either have or should aim to have a similar set of "can do anything" skills in order to augment a project team.
Labels: employee, startup